Great Enthusiasms

Kath Chalmers’ musings on business, marketing, and other fun things in life

Work with Me

Full Time | Projects & Consultations

Need a Vice President of Marketing?

I am currently looking for a new adventure as a growth and product marketing leader for a rapidly growing B2B SaaS company (or other interesting and innovative B2B technology). If you are looking for someone to fill this kind of role in a Northern Virginia/DC or a remote team, please check out my LinkedIn profile and contact me.

Some of my previous projects have included:

  • Go to market strategies and growth marketing for multiple B2B SaaS and other tech startups
  • Branding/materials: new messaging, branding, websites and collateral suites for several companies
  • Marketing automation and tech stack implementation for B2B tech and services companies
  • Extensive sales enablement and inside sales support programs
  • US market entry and promotion strategy for European tech companies
  • Managing international marketing and partner support programs in EMEA
  • Channel partner promotion programs for legacy app modernization firm
  • Thought leadership program for education platform provider
  • Designer and development lead for a custom government SaaS application
  • Automation and content strategies for optimizing customer success programs

Need help in small, affordable doses?

Clarity & Fiverr Consultations

Got a quick question? I do short consulting sessions via on all aspects of B2B SaaS marketing.
You can schedule a Clarity session with me here.

Need help with your SaaS pricing? I do SaaS pricing reviews for fun via
You can sign up for my pricing gig here.

Marketing Mentor Sessions

Need some ideas and resources to grow your business? Want some help planning your marketing automation implementation or organizing your marketing data? Need an objective opinion on a project? Want to improve your marketing program, but don’t know where to start? Need some help developing your marketing program, but aren’t ready to engage a full-time consultant yet? Just want to talk things through with an experienced business marketing professional? I love helping entrepreneurs and managers build successful marketing programs.

Book a time on my schedule

Here are some of the project areas I can help you work through. Leverage my direct, hands-on experience in each of these areas to jump start your marketing effort.

  • Business Plans
  • Marketing Strategy
  • SaaS Product Marketing & Development
  • Marketing Automation, CRM Systems, Tech Stacks
  • Marketing Operations
  • Sales Collateral
  • Web Sites & Internet Marketing
  • Email Marketing
  • Direct Mail Promotions
  • Events & Trade Shows
  • Channel & Partner Marketing
  • Corporate Logos & Identity Sets
  • Sales Support & Lead Management Systems
  • Metrics and Reporting Systems

Marketing Mentor sessions are designed to deliver professional marketing strategy and guidance in small, affordable doses. You provide information about your company and project objectives. I’ll assess the information and make recommendations for your next steps. I also give you tips for implementation, point you toward the resources you will need, and when possible introduce you to affordable vendors who can help.

Program Options
Single Session – $275 per hour
Regular Coaching – $400/month for bi-weekly 50-minute sessions; $750/month for weekly sessions
Schedule a marketing mentor session on my calendar here.