About
Katherine is a fourth-generation entrepreneur with an MBA, a passion for innovative technology and experience with both public and pre-IPO companies. She is currently the CEO and Founder of WhatsFun.com, a new startup that’s developing an integrated software and services platform to help people find, remember and share fun and professional activities.
Before founding Whatsfun.com, Katherine managed marketing for Netuitive, an innovative enterprise performance management software company named a Gartner Cool Vendor for 2007 and a Best of VMworld winner in 2007 and 2009. She began working with the company as a consultant with High Velocity Marketing in 2003 helping develop the initial branding strategy, website and collateral suite with the launch of its first IT software solution. In 2005, she joined the company full-time and has helped build a highly-focused marketing organization that helped the company grow revenue 500% in 2006, 140% in 2007 and increase customers 300% in 2008.
Previously, Katherine built the global Internet marketing program at Categoric Software. There she transformed the company Web site into an integrated marketing tool supporting company-wide branding and marketing initiatives.
As Director of Marketing and Corporate Communications at Survey.com in Silicon Valley, she built the company’s pre-funding marketing organization. In addition to developing ultra-efficient systems to deliver high-impact marketing with limited resources, she managed partner initiatives and led the company’s corporate name change and re-branding project.
Previously, Katherine managed marketing at DSP Communications, a NASDAQ-traded maker of baseband processors for wireless handsets before its acquisition by Intel, and began her high-tech career at BellSouth Cellular.
She earned an MBA from Emory University, a BA in History and Global Policy Studies from the University of Georgia, and studied at the Institue d’Etudies Politiques in Paris, France. She is also a recent graduate of TheFunded.com’s Founder Institute.
